ABOUT ME
Hello! I’m Ronda Berns, and I bring to my clients more than 30 years of experience in sales, sales leadership, marketing, public relations, advertising, and operations. My career has taken me through highly competitive marketplaces and economically challenged regions across the Northeast and nationally, giving me a deep understanding of what it takes to succeed in diverse environments.
Through my sales training and coaching programs, I empower clients with results‑focused strategies and processes shaped by real‑world experience. I’ve owned and grown three successful small businesses, managed multimillion‑dollar budgets for national hotel chains and nonprofits, and led high‑performing sales and marketing teams for companies listed on the NYSE.
To bring these concepts to life, I share real‑world case studies, lessons learned, and best practices drawn from both my successes and failures. These stories make sales strategies relatable and actionable, helping clients not only understand essential concepts but also avoid common pitfalls on their own path to success.
WHY CHOOSE RONDA BERNS CONSULTING?
Success in sales isn’t about quick wins. It’s about mastering the art of connection and building relationships that last a lifetime. When you focus on your clients’ needs first, you not only enhance their experience but also create the foundation for your own long‑term personal and professional success.
I partner with you to develop a customer‑centric sales approach that helps you achieve your goals, grow your revenues, and build authentic advocacy, even in the most challenging times.
Sales training and coaching is my passion. Every program I offer is rooted in relationship‑based selling and delivering outstanding service. Through a step‑by‑step framework, I’ll show you how to create lasting client relationships built on honesty, integrity and trust to transform clients into loyal partners, enthusiastic advocates, and champions of your business.
At the heart of my philosophy is a simple truth: sales begins with people, not products. Taking the time to truly understand who your clients are and what they need creates the foundation for meaningful, lasting relationships. When you approach sales this way, you’re not “selling” at all, you’re offering solutions that genuinely help your clients reach their goals and achieve success.
I believe sales should never be about convincing someone to buy what they don’t need. Instead, it’s about building trust, creating value, and serving with integrity. By learning a customer‑centric approach, you can develop relationships that not only sustain your business but also fuel long‑term growth, profitability, and loyalty.
WHY DO YOU
NEED SALES SKILLS?
No matter your role, whether you’re leading a for‑profit or nonprofit, selling a product or service, or even presenting yourself in a job interview, understanding the fundamentals of sales is essential. Sales skills are the recipe for success: the key ingredient that helps you increase revenues, achieve your goals, and grow your business to its full potential.
A confident, well‑trained sales team is the heartbeat of any thriving organization. They know how to build and maintain strong client relationships, prospect for new opportunities, qualify accounts, offer meaningful solutions, ask for the sale, and negotiate win‑win outcomes that benefit both the client and the business
That’s where sales training and coaching make the difference. By building a customer‑centric foundation, your team gains the tools, strategies, and confidence to sell authentically and will create not only measurable results but also a business you can be proud of for years to come.
Ready to take the next step? Let’s build the skills, confidence, and strategies that will set your team apart from your competition!





